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Product Management for enterprise & consumer platforms
At Yummly, I led the product team that was responsible for all data and search features, including the recommendations platform, the recipe content pipeline, the ingredient dish taxonomies, and the semantic search functions on mobile and web. I was also the principle product manager responsible for launching the site's new data-driven browsing experience homepage, which features recipe categories based on the recipe metadata that was most important to users when they were looking for recipes. The redesign of the browsing experience increased on-site engagement by over 200% in the first quarter.
In addition to these consumer-facing features, I also led the strategy and creating the roadmap to build internal tools for editing the recipe data graph that powered all of Yummly’s features.
Core Skills Applied: Product Management, Web UX, Information Architecture, Search Refinement, Information Retrieval, Data analysis, Machine Learning, NLP, Content management & Content Strategy.